Category Archives: Entertainment

Electric Daisy Carnival 2012 in New York on May 19-20

In a surprising announcement, the event company Insomniac wrote that the Electric Daisy Carnival will be spreading its wings to the U.S East Coast and the tri-state area for the 2012 edition of EDC. The event is taking place in New York on May 19 to 20, and no official location has been disclosed. However, it seems that it will be held at MetLife Stadium also known as New Meadowlands Stadium, the home of New York Jets and New York Giants. It’s located in East Rutherford, New Jersey, so it is not really in New York City. Definitively understandable that they rather promote the location as New York instead of New Jersey. But one thing is clear: it will be spectacular!

The founder and CEO of Insomniac, Pasquale Rotella said:

“I’m really excited to be working with Pacha to bring our touring experience of Electric Daisy Carnival to New York”

Not surprising, but the prominent Pacha NYC, with its co-owner DJ Erick Morillo (Mr. House Music himself), is partnering with the Insomniac party brand. Pacha is after all Europe’s biggest and most exclusive party and nightlife brand (and now franchise), originating in Barcelona, Spain in the late 1960’s, but mostly famous for its location in Ibiza Town during the crazy summer parties on the island. Pacha currently has over 20 different franchises all over the world, so they will definitely draw attention for this event. Interestingly, the main EDC party is still the Las Vegas event that is planned to be held on June 8-10 at Las Vegas Motor Speedway. See more details about EDC 2012 Las Vegas in one of my earlier blog posts.

Artist lineup

There haven’t been any official artist lineup announcement for EDC 2012 New York, but I am sure that many artists from my prediction list will be there. I checked Erick Morillo’s tour schedule, and guess what… he doesn’t have anything planned during the EDC New York event, so I am pretty sure that he will show up and spin some tracks. Deadmau5, Laidback Luke, Swedish House Maffia, Skrillex. What do you think? Feel free to list your dream DJ lineup!

UPDATE [March 2, 2012]: Read about the confirmed artist lineup for the 2012 EDC New York event.


Tickets go on sale Friday, March 2 at 3 p.m EST at

The Grammy Awards become Shazamable

Shazam iPhone ScreenshotThe UK based music identification company Shazam has announced that the 54th Annual Grammy Awards on February 12 will be Shazamable, meaning that viewers of the show will be able to use their smartphone application during the entire event to receive exclusive content such as behind-the-scenes and artist information. This, after successfully allowing the same live-broadcast features during the Super Bowl XLVI 2012 event, which allowed the users to receive engaging content in real-time during the entire football game and also during nearly half of the advertisements.

The social experience with Shazam for the Grammy Awards will be in the form of images from the red carpet as well as artist integration to purchase their songs and receiving intuitive content related to their music videos, tour dates and other relevant content that the application supports. Shazam has been featured on several TV shows and advertisements (Old Navy being one of them). Similar song discovery applications such as Soundhound, Gracenote, Midomi and SoundTracking have been around on both Apple iOS and Google’s Android platform, although most of the applications lacking the vast audio fingerprint database that Shazam is accessing to identify songs. Midomi is a competing app with the advantage of analyzing a person’s voice (humming or whistling) and returning a song that is closest to the user’s voice, also known as the input query.

Shazam currently has 175 million users in 200 countries, and has gone through several iterations of their application, with social features for publicizing your analyzed content to Facebook and Twitter, while reenacting the experience with YouTube videos and artist recommendations based on your audio search query. A close relationship is kept to the iTunes ecosystem, and most recently they added Spotify as another way for music discovery from within their application. These features collectively help selling 350,000 songs daily, based on 6 million song identifications through their app. That means every 17th input query leads to a purchase, which make them a prominent Apple affiliate, if not the number one.

Win a VIP TRIP To The 55th GRAMMYs in 2013

Worth mentioning is that everybody that makes a search query (also known as tagging) on Shazam from now until March 15, will be entered into a contest to win a VIP trip for two to next year’s 55th Grammy Awards. Visit their website for more details.

16th Annual Electric Daisy Carnival 2012

The 16th Annual Electric Daisy Carnival (EDC 2012) is due this summer on June 8-10 in Las Vegas, Nevada. The 2011 lineup was pretty astonishing, with genres ranging from psychedelic trance to progressive house and dubstep. The 2012 arena will once again be the Las Vegas Motor Speedway and there will most likely be 6 stages for this three day event; kineticFIELD, cosmicMEADOW, circuitGROUNDS, neonGARDEN, bassPOD and the heinekenDOMES. Based on previous years, I would assume that the party goes on till sunrise for this vibrant and colorful carnival weekend.

Artist lineup

EDIT: The official artist lineup for the Electric Daisy Carnival LV 2012 has been announced. More than 100 artists are confirmed!

As to date (February 2012) there have not been any official lineup announcements for the Electric Daisy Carnival 2012, but here is a list of my personal prediction for the lineup:

  • Dada Life
  • David Guetta
  • Afrojack
  • DJ Tiesto
  • Röyksopp
  • Swedish House Maffia/Steve Angello
  • Avicii
  • Paul Oakenfold
  • Laidback Luke
  • A-Trak
  • Infected Mushroom
  • Bingo Players
  • Sander Van Doorn
  • Ferry Corsten
  • ATB
  • Kaskade
  • Robbie Rivera
  • Knife Party

That list is not so overwhelmingly rich in flavor as my want-list for the EDC 2012 lineup:

  • Chromeo
  • Markus Schulz
  • Designer Drugs
  • Boris Brejcha
  • Bahramji & Mashti (maybe in co-op with Infected Mushroom)
  • Daft Punk
  • Deadmau5
  • Oxia (long time no sonido!)
  • Julian Jeweil
  • Gabriel Ananda
  • Shlomi Aber
  • Aril Brikha (Persian-Swedish represent)
  • Pryda a.k.a Eric Prydz

Taken from these lists, there are only a handful artists that would’ve made me overly ecstatic to see on stage. These events actually tend to be a bit mainstream focused, and EDC is not a exception of this. Especially when the artist sets are just arbitrary rather than based on the crowd and mood. They are usually limited on their time on stage, and therefor forced to have a preset setup to play. I have seen several A-list artists play the same set on different events (both clubs and festivals). My most memorable event was the Fuengirola Beach Party and at the well-known nightclub Dreamer’s in Marbella on two different occasions (both in southern Spain) where an A-list UK House DJ played the very same tracklist three times during the same month. That’s when you feel ripped-off.


EDC has seen some trends over the years. Most recently, it has been shuffling. The art of shuffling that originated from the Melbourne Shuffle used to be the askew way of doing the disco dancing (prepare yourself for a laugh) and Irish stomping for the kids with extremely latent form of hyperactivity (non-scientifically speaking) that was danced to various breakbeats. Shuffling became a phenomenon that was revisited by the Californian duo called LMFAO that brought the shuffling back on the streets in 2011. It has been a common dance style at the Electric Daisy Carnival the past year(s), and will most likely be even bigger as it  breaks new ground during the spring 2012. To many people’s surprise, the EDC is older than Coachella as well as Bonnaroo and the event has over 100k visitors per day, with the peak on Saturday!

EDIT: We also saw Madonna’s shuffling routine with LMFAO at this years’ Super Bowl XLVI. Interesting enough, the halftime show ranked the third on Twitter’s all-time list with a whopping 10,245 tps (tweets per second). Congrats to the Giants!


Tickets for the 16th Annual Electric Daisy Carnival is up for sale on their official website, and prices start at $275. Also make sure to book your Las Vegas Hotel now!